SUNSILK - :30 (During 2 minute warning)
Agency: Desgrippes Gobe, Paris/BrandThinkTank
The first Super Bowl spot for the brand will feature Madonna, Marilyn Monroe and Shakira with the theme "Life can't wait" and urges women to "make your hair happen". The ad will direct viewers to lifecantwait.com (AKQA is the digital agency) which goes live February 1st. Song snippets of each star will include "Ray of Light", "I Want to Be Loved By You", and "Whenever, Whatever."
Sunday, February 3, 2008
SUNSILK
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