HYUNDAI/GENESIS - :30 (Ads in the 3rd and 4th Quarter)
Agency: Goodby Silverstein & Partners
Spot titled "Tomorrow" will promote their new luxury car - Genesis - and will have a narrator comparing it to other cars in the "same class" (ie. Mercedes & BMW). Ends with Hyundai logo and "Think About It" tagline while Mr. Narrator says, "We're not sure what USA Today's Ad Meter will say about this ad. But we're pretty sure Mercedes, BMW and Lexus aren't going to like it."
Sunday, February 3, 2008
HYUNDAI
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