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Sunday, February 3, 2008

BRIDGESTONE

BRIDGESTONE - :30
Agency: The Richards Group, Dallas
AD: Jeff Hopfer/ CW: Ron Henderson
Director/Production: Kinka Usher, House of Usher
Ad promotes the tire's performance and their "key messaging" that they are “for drivers who want to get the most out of their cars… it’s Bridgestone or nothing." "Unexpected Obstacles" features Richard Simmons working out in the middle of a road at night and Alice Cooper with an albino snake.



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